Like two superheros, the back story behind the start up war of FanDuel and DraftKings is fantastical and the characters larger than life. Perhaps more compelling is the explosion they set off in fantasy sports and legalized gambling in America. We have just begun to feel the ripples as state after state is getting in on the action, thanks to a U.S. Supreme Court ruling in 2018. We’re at the early stage of a battle only a decade old that is poised to change your relationship to sports. It’s hard to imagine that governments, major sports leagues, media companies and 60 million fanatics would now consider the wagering aspect of sports as intrinsic to that experience as the competition. Albert Chen, a senior editor at Sports Illustrated and author of ‘Billion Dollar Fantasy’ joins us for a primer on this fast evolving part of our society’s future. As a novice myself, I try to walk through this story, step by step, so that those of us who have seen some of the avalanche of advertising and marketing by these two behemoths can understand the complexities of this burgeoning industry. I’ll bet you’ll find it a fascinating listening.
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